


10 | White/Red Tencel Tee JIĀ YÓU | 加油 | Pre-Order
10 | White/Red Tencel Tee JIĀ YÓU | 加油
A sustainable Tencel tee celebrating resilience and heritage. The JIĀ YÓU | 加油 print honors forgotten Chinese sailors and the spirit of perseverance.
Features:
Sustainable Tencel Fabric
JIĀ YÓU | 加油 Graphic
Heritage Workwear Inspiration
Relaxed Fit
Workwear Bomber
A British-Asian heritage-inspired functional bomber jacket. This piece blends Eastern sartorial cultural references like the mandarin collar; with classic workwear design elements. A contemporary design interpretation of double pleated chest is highlighted with reflective piping. The sleeves are accentuated with the same 3M piping at an angle, joining with a pointed back yoke to nod at a classic western denim workwear feature.
Finished with the classic tripple buckle fastening in gunmetal, which are a SUM LONDON signature + a Silicon SUM LONDON chest badge.
Crafted from Advance Denim’s sustainable raw denim with TENCEL™ sustainable wood-pulp fibres.
Features:
Bomber Silhouette
Crafted from TENCEL™ & Advance Denim (eco-conscious)
Utility Patch Pockets
RiRi Zipper
Reflective Piping
Mandarin Collar
Fitted Silhouette With minor Dropped Sleeve
Raw Indio Denim
Tripple Gunmetal Buckles
Silicon SUM LONDON Badge
British-Asian Heritage
Inspired by WWII Chinese Sailors
Limited Edition NYFW Capsule
JIĀYÓU | 加油 is a denim workwear capsule launched during NYFW. This is a limited edition drop in partnership with TENCEL™ and heritage mill Advance Denim, China’s oldest denim mill.
JIĀ YÓU | 加油 is a Chinese phrase meaning “add oil” or “keep going.”
It embodies the resilient immigrant spirit that transcends cultures globally.
This piece is made for pre-order. Please expect 4 to 6 weeks for this order.
Mainline products are made to order and take 1 - 2 weeks.
10 | White/Red Tencel Tee JIĀ YÓU | 加油
A sustainable Tencel tee celebrating resilience and heritage. The JIĀ YÓU | 加油 print honors forgotten Chinese sailors and the spirit of perseverance.
Features:
Sustainable Tencel Fabric
JIĀ YÓU | 加油 Graphic
Heritage Workwear Inspiration
Relaxed Fit
Workwear Bomber
A British-Asian heritage-inspired functional bomber jacket. This piece blends Eastern sartorial cultural references like the mandarin collar; with classic workwear design elements. A contemporary design interpretation of double pleated chest is highlighted with reflective piping. The sleeves are accentuated with the same 3M piping at an angle, joining with a pointed back yoke to nod at a classic western denim workwear feature.
Finished with the classic tripple buckle fastening in gunmetal, which are a SUM LONDON signature + a Silicon SUM LONDON chest badge.
Crafted from Advance Denim’s sustainable raw denim with TENCEL™ sustainable wood-pulp fibres.
Features:
Bomber Silhouette
Crafted from TENCEL™ & Advance Denim (eco-conscious)
Utility Patch Pockets
RiRi Zipper
Reflective Piping
Mandarin Collar
Fitted Silhouette With minor Dropped Sleeve
Raw Indio Denim
Tripple Gunmetal Buckles
Silicon SUM LONDON Badge
British-Asian Heritage
Inspired by WWII Chinese Sailors
Limited Edition NYFW Capsule
JIĀYÓU | 加油 is a denim workwear capsule launched during NYFW. This is a limited edition drop in partnership with TENCEL™ and heritage mill Advance Denim, China’s oldest denim mill.
JIĀ YÓU | 加油 is a Chinese phrase meaning “add oil” or “keep going.”
It embodies the resilient immigrant spirit that transcends cultures globally.
This piece is made for pre-order. Please expect 4 to 6 weeks for this order.
Mainline products are made to order and take 1 - 2 weeks.