10 | White/Red Tencel Tee JIĀ YÓU | 加油 | Pre-Order

£120.00

10 | White/Red Tencel Tee JIĀ YÓU | 加油
A sustainable Tencel tee celebrating resilience and heritage. The JIĀ YÓU | 加油 print honors forgotten Chinese sailors and the spirit of perseverance.

Features:

  • Sustainable Tencel Fabric

  • JIĀ YÓU | 加油 Graphic

  • Heritage Workwear Inspiration

  • Relaxed Fit

Workwear Bomber
A British-Asian heritage-inspired functional bomber jacket. This piece blends Eastern sartorial cultural references like the mandarin collar; with classic workwear design elements. A contemporary design interpretation of double pleated chest is highlighted with reflective piping. The sleeves are accentuated with the same 3M piping at an angle, joining with a pointed back yoke to nod at a classic western denim workwear feature.

Finished with the classic tripple buckle fastening in gunmetal, which are a SUM LONDON signature + a Silicon SUM LONDON chest badge.

Crafted from Advance Denim’s sustainable raw denim with TENCEL™ sustainable wood-pulp fibres.

Features:

  • Bomber Silhouette

  • Crafted from TENCEL™ & Advance Denim (eco-conscious)

  • Utility Patch Pockets

  • RiRi Zipper

  • Reflective Piping

  • Mandarin Collar

  • Fitted Silhouette With minor Dropped Sleeve

  • Raw Indio Denim

  • Tripple Gunmetal Buckles

  • Silicon SUM LONDON Badge

  • British-Asian Heritage

  • Inspired by WWII Chinese Sailors

  • Limited Edition NYFW Capsule

JIĀYÓU | 加油 is a denim workwear capsule launched during NYFW. This is a limited edition drop in partnership with TENCEL™ and heritage mill Advance Denim, China’s oldest denim mill.

JIĀ YÓU | 加油 is a Chinese phrase meaning “add oil” or “keep going.”
It embodies the resilient immigrant spirit that transcends cultures globally.

This piece is made for pre-order. Please expect 4 to 6 weeks for this order.

Mainline products are made to order and take 1 - 2 weeks.

10 | White/Red Tencel Tee JIĀ YÓU | 加油
A sustainable Tencel tee celebrating resilience and heritage. The JIĀ YÓU | 加油 print honors forgotten Chinese sailors and the spirit of perseverance.

Features:

  • Sustainable Tencel Fabric

  • JIĀ YÓU | 加油 Graphic

  • Heritage Workwear Inspiration

  • Relaxed Fit

Workwear Bomber
A British-Asian heritage-inspired functional bomber jacket. This piece blends Eastern sartorial cultural references like the mandarin collar; with classic workwear design elements. A contemporary design interpretation of double pleated chest is highlighted with reflective piping. The sleeves are accentuated with the same 3M piping at an angle, joining with a pointed back yoke to nod at a classic western denim workwear feature.

Finished with the classic tripple buckle fastening in gunmetal, which are a SUM LONDON signature + a Silicon SUM LONDON chest badge.

Crafted from Advance Denim’s sustainable raw denim with TENCEL™ sustainable wood-pulp fibres.

Features:

  • Bomber Silhouette

  • Crafted from TENCEL™ & Advance Denim (eco-conscious)

  • Utility Patch Pockets

  • RiRi Zipper

  • Reflective Piping

  • Mandarin Collar

  • Fitted Silhouette With minor Dropped Sleeve

  • Raw Indio Denim

  • Tripple Gunmetal Buckles

  • Silicon SUM LONDON Badge

  • British-Asian Heritage

  • Inspired by WWII Chinese Sailors

  • Limited Edition NYFW Capsule

JIĀYÓU | 加油 is a denim workwear capsule launched during NYFW. This is a limited edition drop in partnership with TENCEL™ and heritage mill Advance Denim, China’s oldest denim mill.

JIĀ YÓU | 加油 is a Chinese phrase meaning “add oil” or “keep going.”
It embodies the resilient immigrant spirit that transcends cultures globally.

This piece is made for pre-order. Please expect 4 to 6 weeks for this order.

Mainline products are made to order and take 1 - 2 weeks.